You know you have a story.

Launching an enterprise in the seductive but highly competitive tourism and hospitality industry requires bold moves, daring, and an appetite for adventure. All the components of the world’s greatest stories.

But when we’re not natural storytellers ourselves, our stories can fall flat.

That’s where Jess comes in.

Jess Foley holding a bunch of Australian travel and food magazines

(aka, finding the story)

Success starts with strategy. Deep, strategic work is crucial to ensuring your brand is saying the right thing, in the right way, to the right people. Think of it as the ‘who, what, when, where, why’ of your story.

It starts with knowing who you are, and ends with everybody else knowing too. Aka, your roadmap to putting you on the map.

BRAND STRATEGY

    • 2 x 60-minute discovery meetings

    • Delivery of complete brand strategy including 60-minute meeting to present and discuss, and suggested next steps

    • 1 x post-delivery check in

  • $2,880 + GST

(aka, writing the story)

As well as being a strategic brain, Jess is also a gifted copywriter who can start implementing your new strategy for you right away.

Whether it’s words for a whole new website, a rewrite of your most important landing pages, or a series of click-worthy articles, Jess can work with you to create a package that best suits you and your needs.

STRATEGY +
COPY COMBO

    • All the Brand Strategy inclusions above

    • Additional 60-minute copy briefing meeting

    • Delivery of copy as briefed

    • 2 x rounds of revisions

  • Starting at $4,100 + GST
    (for 3 x pages of web copy at approx. 400 words per page)

(aka, telling the story)

Building and maintaining relationships is at the heart of what Jess does. That’s why on top of her foundational work, she’s thrilled to offer a limited number of clients access to her services on an ongoing basis.

Leverage Jess’s broad expertise and Australia-wide media network to drive your PR efforts forward, from developing campaigns and implementing cross-channel communication strategies to media pitching, hosting and events. 

PR + MEDIA MANAGEMENT

    • 2 x 60-minute discovery meetings

    • Delivery of complete PR and media strategy including 60-minute meeting to present and discuss

    • Monthly meeting to brainstorm and co-create stories

    • Regular check-ins and progress updates

  • Starting at $2,160 + GST per month
    (4-month minimum commitment)

60-MIN brand consult

Jess is also available for consulting.

Get an hour with Jess 1:1 and walk away with high level insights and immediately actionable advice on your brand’s strategy, positioning, and messaging.

Sessions are held in person in the Perth metro region or online via Zoom.

Limited availability, please get in touch via the contact form at the link below to reserve your spot.

$288 + GST
(Redeemable off any of Jess’s strategy or PR packages.)

Jess Foley working on her laptop in a white T and jeans